I want to start a small business that sells stylish bike accessories (baskets, messenger bags etc)to female bike owners. I first want to find out if there is really a large enough market for me to make the endeavor profitable. Where can I find low cost or free market research on female bike owners?
I would research on line for this info. My second choice would be to contact some of the larger manufacturer’s marketing departments to get the names of some industry support groups or industry trade journals.