What is a good graduate degree for the field of market research?

I have a B.A. in Diplomacy & Foreign Affairs and want to pursue a career in market research. More specifically, I want to work with focus groups. What would be a good graduate degree for me to pursue?

Thanks in advance.

University of Georgia and the University of Wisconsin (Madison – I think) offer MA programs focused on market research.
There are two very well-respected training programs focus group moderator training:
–> www.rivainc.com/RIVA-Moderator-Training and
–> www.burkeinstitute.com
I’d suggest getting some experience at a full-service market research company first. (find one at www.greenbook.org) THEN get your moderator training and/or graduate degree.

2 Responses to “What is a good graduate degree for the field of market research?”

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  1. kapy says:

    M.P.A. Master’s in Public Administration. I’m currently working on my MPA and there are many different areas where you can emphasize.References :

  2. Qs_and_As says:

    University of Georgia and the University of Wisconsin (Madison – I think) offer MA programs focused on market research.
    There are two very well-respected training programs focus group moderator training:
    –> http://www.rivainc.com/RIVA-Moderator-Training and
    –> http://www.burkeinstitute.com
    I’d suggest getting some experience at a full-service market research company first. (find one at http://www.greenbook.org) THEN get your moderator training and/or graduate degree.References : Been in the market research industry for 14 years as a client and consultant.

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